Association of Pharmacy
Technicians UK (APTUK)
The Professional Leadership Body for Pharmacy Technicians

Promotion of local pharmacy services


Welcome to this CPD module

To ensure that pharmacy customers and patients recognise the benefits of pharmacy services

After reading this module, you will:

  • Understand the key messages about pharmacy services to communicate
  • Assess the different groups of patients, customers and consumers to communicate with
  • Explore internal and external promotion approaches.


Contributing author: Liam Stapleton, BSc Pharm (Hons), PG Dip Public Health, Health Promotion, independent consultant 

Originally Published by P3 Pharmacy

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